Company:
Deloitte Digital
Year:
2018
Duration:
2 months
Overview
A Comer is a proposed rewards app for Chain Restaurant that simplifies the loyalty program experience. It enables customers to effortlessly track and redeem rewards while dining. The app features intuitive navigation, making it easy for users to find exactly what they need.
Every detail was carefully crafted to enhance user enjoyment. Points accumulate with real-time updates, and the clean, uncluttered interface makes viewing rewards and offers straightforward. The typography and color choices strike a perfect balance between visual appeal and readability.
Rather than adding complexity to loyalty programs, the app streamlines the experience to make it both fun and engaging. Each feature serves a clear purpose—strengthening the relationship between restaurants and their loyal customers.
Problem
Paper punch cards are easy to lose and hard to carry around
Customers can't easily see how many points they have or what rewards they can get
It's hard to keep track of visits to different restaurant locations
Getting rewards is too complicated and frustrating
Solution
To solve this, here's what our proposal for the app does:
Keeps track of restaurant visits and points automatically at any location
Shows you exactly how many points you have and when you'll get your next reward
Makes it easy to get rewards with just a few taps on your phone
Gives you special rewards based on what you like to eat and how often you visit
